So, why is adoption so low? What are the barriers that this industry must solve. [Scobleizer: Microsoft Geek Blogger] Scoble points to deficiencies in RSS adoption. Answering the UserLand phone these days, I get a good feel for the issues users have and I can point to some significant awareness issues. One person had been using Radio as a blogging tool and simply didn't know it had a built in RSS aggregator. The idea of having the information flow to you as its published is a massive mental shift for most people as is the idea of being able to preselect (and deselect) those sources as you desire. It does take some getting acquainted as this level of control can be uncomfortable for some ;')
I generally hear three responses:
- aaaa-haaaa, WOW, I didn't know you could do THAT !!!
- Oh My God -- this is going to change the world -- it just kills email
- I need to rest, I am so overwhelmed
In my view, adoption has only just started and the tools still have a pretty crude feel. We have an ON-OFF switch for feeds, but its always at full volume. One thing I need is a volume control - I don't want to turn it off, I just want to turn it down a bit sometimes and then be able to turn it back up, depending on what's there. Simple stuff.
10:25:50 PM 
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