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Updated: 6/27/05; 4:56:30 PM.

 









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Monday, March 28, 2005

From Frank Barnako - Adults who have blogs spend less time with newspapers than do adults who don't post on these online venues. (Could that be the result of the aggregatorÖ;-) A study by Universal McCann's Media in Mind found adult bloggers spend 2 hours and 53 minutes a week reading newspapers, compared with nonbloggers' 3 hours and 7 minutes. Younger adults are even worse, from the standpoint of newspapers. Bloggers 18 to 24 spend just 46 minutes a week reading the paper, compared with nonbloggers' 1 hour and 37 minutes, according to an article on Mediapost.com.

This rings true for me - the only print publications I read these days are aviation mags and that's down to the monthly AOPA publication and National Geographic. I pick up 2-3 car magazines at the Barber.  Everything else comes on-line via the aggregator.


4:09:49 PM    comment []

There is always a bit of confusion when you talk about blogs and wikis. The idea of a single page for collaborative editing is nice and works well in some circumstances, but you constantly run into the problem of people not wanting to overwrite the work of others. What people end up doing is simply making another post in the wiki. This complicates navigation and makes resolution of a discussion more difficult.

We thought about adding wiki functionality to Manila, but for the time being decided not to for this very reason. People, in general, seem more comfortable with threaded discussion groups around a specific topic. They are easier to navigate and trap the discussion around that topic, making it easier to gain resolution on the issue. No change in behavior is required.

Manila allows you to navigate these discussion groups either chronologically or by topic. Personally, navigation by topic works best for me. I read down to the bottom of the discussion and I can see how they got to the answer. It can change, but the thought process remains trapped in the corporate memory. Revisiting a decision is easy because you know the facts that went into making it. If something changes, its easy to send out a bulletin to everyone involved in the original discussion asking them to revisit the issue.

For blogging or other social software tools to be effective in the corporate environment, they have to be capable of hosting a threaded discussion group. Of course, RSS is an essential element of making this work.


2:51:11 PM    comment []

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